The problem with not breaking big ideas down is that it puts companies on a path where they tend to invest a ton of time and energy into moonshots without ever testing if they’re feasible. I call this bad habit deferring risk, and it can be deadly.
from Forbes Real Time http://www.forbes.com/sites/groupthink/2017/08/16/want-to-innovate-you-need-a-license-to-kill-bad-ideas/
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