On the surface Blaze has had a smooth ascent, partnering with bike schemes in London and New York. But behind closed doors founder Emily Brooke has faced a “horrific” legal disaster. Today she explains her new brand name Beryl, and how she turned a looming lawsuit into a something positive.
from Forbes Real Time https://www.forbes.com/sites/kittyknowles/2018/05/22/blaze-becomes-beryl-how-the-bosch-of-bikes-turned-a-u-s-lawsuit-into-a-positive/
via IFTTT
No comments:
Post a Comment