Saturday, April 21, 2018

Why Ford Is Ready To Roll WPP After Making Ads For 75 Years

Ford is holding a review of its $4 billion a year advertising business, currently held by WPP. The relationship between Ford and WPP ad agencies goes back to 1945.

from Forbes Real Time https://www.forbes.com/sites/davidkiley5/2018/04/21/why-ford-is-ready-to-roll-wpp-after-making-ads-for-75-years/
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