IOT enabled devices and smart assets and products are generating unparalleled amounts of real time data. Add to this, the unstructured data from social media and sentiment analysis, weather and traffic, and we have the ultimate BIG DATA challenge for supply chain practitioners.
from Forbes Real Time https://www.forbes.com/sites/sap/2018/04/28/how-to-achieve-total-visibility-across-the-digital-supply-chain/
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