The Geneva Motor Show often becomes the showplace for partnerships between watchmakers and carmakers, and this year TAG Heuer is on with new partner Aston Martin.
from Forbes Real Time https://www.forbes.com/sites/elizabethdoerr/2018/03/07/tag-heuer-and-aston-martin-introduce-new-partnership-with-2-watches-at-geneva-motor-show/
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