With the legal structure in place I needed to take on the sometimes uncomfortable task of asking my friends and family for money - or at least to point me to people who might be interested. Even if they are your friends, going in cold isn’t an option.
from Forbes Real Time https://www.forbes.com/sites/jefftidwell/2018/03/30/starting-next-for-me-spreading-the-news-and-early-investments/
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