It’s a pretty good bet that if you’re a CEO and you open the morning paper to see your brand name in the same headline with the words “Dead Puppy” it’s not going to be a good day.
from Forbes Real Time https://www.forbes.com/sites/danielreed/2018/03/16/dead-puppy-miss-shipped-dog-ill-conceived-bonus-cuts-more-pr-screwups-at-united-pinch-leadership/
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