Apple's iOS Loyalty Rate Is Lower Than Google's Android, But Apple May Steal More Users Each Year

While Apple’s iOS loyalty lags Google’s Android due to Android’s greater number of shipments and larger install base, there are more Android defectors than iOS switchers.

from Forbes Real Time https://www.forbes.com/sites/chuckjones/2018/03/10/apples-ios-loyalty-rate-is-lower-than-googles-android-but-apple-may-steal-more-users-each-year/
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