Escape Rooms, The Jumanji Sequel and Hollywood's Eternal Interest In Expanding The Experience

Once upon a time a movie was a movie, you left the theatre and that was it. Today Hollywood executives strive to extend the experience beyond traditional channels, with varying results. Many studios are going beyond theme parks to create experiential opportunities elsewhere.

from Forbes Real Time https://www.forbes.com/sites/bradauerbach/2018/02/15/escape-rooms-the-jumanji-sequel-and-hollywoods-eternal-interest-in-expanding-the-experience/
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