There’s a reason why Chewy.com is taking the online pet supply business by storm. There’s also a reason why pet supply giant PetSmart paid a reported $3.35 billion for the company. It's all about Customer Intimacy,
from Forbes Real Time https://www.forbes.com/sites/paularosenblum/2018/02/26/chewy-beats-amazon-in-the-online-pet-supply-business/
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