Amazon's reliance on third party providers to support "Prime" delivery is proving to be a problem. Late shipments, wrong products, and other retailers' branding are costing the company its hard-won customer credibility.
from Forbes Real Time https://www.forbes.com/sites/paularosenblum/2018/02/27/amazons-fall-to-earth-third-party-prime-sellers-just-dont-keep-the-promise/
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