TaylorMade changed the face of driver technology with its new Twist Face design. In this week's other golf business news, Sergio Garcia and Xander Schauffele signed with both Callaway (equipment) and adidas (apparel), PGA Tour looks to support Jarrod Lyle, and National Golf Day is scheduled.
from Forbes Real Time https://www.forbes.com/sites/erikmatuszewski/2018/01/07/this-week-in-golf-biz-taylormades-twist-sergios-new-partners-pga-tours-january-for-jarrod/
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