Auto brands have always been Super Bowl advertising stalwarts, but the Big Game may be looming as a less attractive platform this year. Lexus, Toyota, Kia and Hyundai have been the only nameplates to confirm that they'll be fielding advertisements during Super Bowl LII in Minneapolis on Sunday.
from Forbes Real Time https://www.forbes.com/sites/dalebuss/2018/01/31/super-bowl-advertising-plans-by-automotive-brands-are-coming-up-light-so-far/
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