Real-Time Quiz Apps Have Hit China, Offering Real Cash Prizes To Draw In Millions Of Users

In the space of two weeks, China's latest interactive smartphone trend has gone from zero to tens of millions of users, providing marketers with hints about what works to reach and resonate with Chinese consumers

from Forbes Real Time https://www.forbes.com/sites/tannermark/2018/01/18/chinas-latest-consumer-trend-hooked/
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