Is there an opportunity for mall stores to change the way they look at the "mall opportunity" beyond moving product? Particularly since their product is already being moved separately online? I think malls could become a new kind of medium for brands, if their purpose were looked at differently.
from Forbes Real Time https://www.forbes.com/sites/willburns/2018/01/16/mall-stores-have-an-obligation-and-opportunity-to-help-save-the-malls/
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