Tuesday, January 9, 2018

How Tencent Is Using Closed-Loop Data To Drive Better Insight And Engagement

The closed-loop data that uniquely exists in China is unlike anything that exists in the West. It is surprising how few multinational companies are taking advantage of the potential. This article highlights some of the missed opportunities.

from Forbes Real Time https://www.forbes.com/sites/kimberlywhitler/2018/01/09/how-tencent-is-using-closed-loop-data-to-drive-better-insight-and-engagement/
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