Contrary to many marketers’ fears, a holiday giveaway will not cheapen or devalue your brand. In fact, done right, a giveaway can promote loyalty, boost awareness and show your fans that you truly value them. Here are some tips to create an effective, impactful and positive campaign for your brand.
from Forbes Real Time https://www.forbes.com/sites/annabelacton/2017/12/11/9-tips-for-creating-the-perfect-holiday-giveaway/
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