Millennials are interested in live entertainment - 78% of them prefer to spend their disposable money on experiences rather than things. According to one millennial CEO, the increasing interest of milennials in attending live events is thanks to the Internet and social media.
from Forbes Real Time https://www.forbes.com/sites/andrewarnold/2017/12/24/3-ways-the-internet-and-social-media-draw-millennials-to-live-events/
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