Whole Foods' price cuts were aimed at erasing its Whole Paycheck image. But new surveys show customers are barely saving money, and they're the same people it attracts anyway.
from Forbes Real Time https://www.forbes.com/sites/michelinemaynard/2017/10/03/whole-foods-big-price-cut-push-attracted-like-minded-shoppers-but-they-arent-saving-much/
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