Time is Running Out for Water -- 40% Shortfall if we 'Continue with Business as Usual'

If you are able to monetize something, you will see value in measuring it. If you can measure it, you can begin to manage it. And if you manage it, then you can improve it.

from Forbes Real Time https://www.forbes.com/sites/christopherskroupa/2017/10/10/time-is-running-out-for-water-40-shortfall-if-we-continue-with-business-as-usual/
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