While traditional retailers undergo mass store closures, digital-first brands are starting to enter brick-and-mortar retail. To understand the journey from online to offline, I sat down with Rent the Runway and BARK to learn how they are disrupting the market.
from Forbes Real Time https://www.forbes.com/sites/veronikasonsev/2017/10/12/how-online-brands-are-winning-in-the-offline-world/
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