Giant Eagle's Got New Rewards, But Does It Have Enough Meat To Satisfy Shoppers?

Supermarket chain Giant Eagle’s new rewards program is evidence that winning loyalty requires being both omnichannel and omnivore — diverse in many ways. But that’s just the start of what consumers expect. We look at three basic elements to sating the shopper.

from Forbes Real Time https://www.forbes.com/sites/bryanpearson/2017/10/11/giant-eagles-got-new-rewards-but-does-it-have-enough-meat-to-satisfy-shoppers/
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