CRM platforms are ubiquitous in the B2B world, but far more challenging in the B2C category. Most consumer companies find it challenging to build these systems at scale, and developing a single-view of the customer is difficult. Zaius, founded by Spencer Pringry, wants to change that scenario.
from Forbes Real Time https://www.forbes.com/sites/brucerogers/2017/09/22/zaius-working-to-create-the-b2c-crm-category/
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