When It Rains Data, Focus On Customers' Needs, Skills and Good Governance

Marketers are blessed (?) with more customer data than ever before. But is that always a good thing? This post talks about the marketing “data deluge” and three things data-driven marketers need to focus on in the world of big data.

from Forbes Real Time https://www.forbes.com/sites/andrewstephen/2017/09/28/when-it-rains-data-focus-on-customers-needs-skills-and-good-governance/
via IFTTT