Amazon’s makeover of Whole Foods is reminiscent of how Target brought couture to its discount aisle with limited edition, lower-priced lines from designers like Jean Paul Gaultier.
from Forbes Real Time https://www.forbes.com/sites/barbarathau/2017/09/13/just-as-target-did-with-fashion-amazon-ushers-in-high-end-food-for-the-masses-via-whole-foods/
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