What do Farmville and face creams have in common from a marketing perspective? Plenty, according to Dermstore President, Cathy Beaupain. In this interview, Cathy shares the key lessons learned from Zynga that have helped her double the average annual sales per Dermstore customer within 18 months.
from Forbes Real Time https://www.forbes.com/sites/veronikasonsev/2017/09/12/manage-your-ecommerce-business-like-a-video-game/
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