It is increasingly challenging to generate a positive ROI when acquiring customers on Facebook. Many struggle with Facebook advertising and few get it right. This interview is with Emily Hickey, former COO of Lolly Wolly Doodle, who shares her secrets for customer acquisition on Facebook.
from Forbes Real Time http://www.forbes.com/sites/veronikasonsev/2017/08/01/secrets-to-profitably-acquiring-customers-on-facebook/
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