The Evolving Consumer And The Emphasis On Experience

In 2017, the mantra of 'location, location, location' has been replaced by a focus on the customer experience – with a capital 'E' – that defines a brand’s narrative.

from Forbes Real Time //www.forbes.com/sites/currentaccounts/2017/08/30/the-evolving-consumer-and-the-emphasis-on-experience/
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