I had the honor of writing the forward to "The Digital Helix" by Michael Gale and Chris Aarons coming out in October on how to successfully manage digital transformation. The following offers a perspective on Digital Transformation and the rise of AI and automation in marketing from the authors.
from Forbes Real Time //www.forbes.com/sites/brucerogers/2017/08/28/is-digital-the-end-of-humans-in-marketing/
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