The usual—and wrong—way to think is prices determine how much money the buyer has to give up, and how much money the seller gains. In reality, prices tell all of us how scarce the resource is. High prices tell us: This item is really scarce, so conserve it. Low prices tell the opposite.
from Forbes Real Time //www.forbes.com/sites/billconerly/2017/08/28/hurricane-harvey-price-gouging-shows-how-economy-works/
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