A key challenge firms are grappling with is the shift to data and analytics-enabled decision-making and management. To understand the changes and challenges, I turned to Wes Nichols, the former CEO of MarketShare and current Chief Strategy Officer at Neustar, Inc.
from Forbes Real Time http://www.forbes.com/sites/kimberlywhitler/2017/08/17/are-you-ready-for-the-new-data-and-analytics-world-order/
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