In response to this competitive evolution of the marketing landscape, Unlockd is an Australian startup that has identified a marketing medium that hopes to differentiate businesses in a saturating attention economy. This under-utilised channel is the mobile phone unlock screen.
from Forbes Real Time http://www.forbes.com/sites/nguyenjames/2017/07/05/this-australian-startup-rewards-users-for-unlocking-their-phone/
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