Foul Play: Brand Management In Sports In The Era Of Social Media, Part 1

Media, as the world knows it, has changed. Whereas society previously relied on print and television, it now relies more heavily on forms such as digital and social. The shift in the landscape of media has revolutionized the sports industry.

from Forbes Real Time http://www.forbes.com/sites/zacglover/2017/07/24/foul-play-brand-management-in-sports-in-the-era-of-social-media-part-1/
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