It is this key zone of ‘service for the cloud service’ where some of the fiercest battles are being played out today in 'cloudland'. This notion of managed cloud or value-added cloud is argued to be the differentiating factor for cloud customers today.
from Forbes Real Time http://www.forbes.com/sites/adrianbridgwater/2017/07/28/cloud-is-all-about-services-except-it-often-isnt/
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